Last updated 10 August 2026
Privacy & Cookies Policy
This notice explains how Steve Lewis, trading as Every Clue Counts, handles personal information when you visit this website, request a free case file, contact us or purchase a digital product.
1. Who is responsible for your information?
Steve Lewis, trading as Every Clue Counts, is the data controller. For privacy questions or requests, email info@everycluecounts.com. Please do not send passwords or payment-card details by email.
2. Information we collect
- Contact information, such as your email address.
- Order and transaction information, including the product purchased, payment status and transaction reference. Full card details are handled by the payment provider rather than stored by us.
- Messages and customer-support correspondence.
- Consent records, including when you requested emails or accepted or rejected marketing technology.
- Website and campaign information collected by Omnisend only after you accept marketing technology.
3. Why we use your information
| Purpose | UK GDPR lawful basis |
|---|---|
| Process orders, deliver downloads and provide customer support. | Performance of a contract and steps requested before a contract. |
| Send the free case file and the occasional case-file news you requested. | Consent. You may unsubscribe at any time. |
| Keep transaction, consent and compliance records. | Legal obligation and legitimate interests in operating and defending the business. |
| Measure visits and improve marketing using Omnisend. | Consent. Omnisend remains disabled until you accept marketing technology. |
| Prevent misuse, fraud and security incidents. | Legitimate interests in protecting customers, the website and the business. |
4. Email marketing
We send marketing only where we have an appropriate lawful basis. You can withdraw consent using the unsubscribe link in any marketing email. Withdrawing consent does not affect processing that was lawful before withdrawal, and essential order or service messages may still be sent.
5. Who receives your information?
We use service providers only as needed to operate the website and deliver services. These may include:
- Omnisend, for email lists, campaigns and consent-based marketing measurement;
- Stripe and PayPal, when enabled, for payment processing;
- website hosting, database, security and file-delivery providers; and
- professional advisers or public authorities where disclosure is legally required.
These providers may process information outside the UK. Where required, we rely on recognised safeguards, such as UK adequacy regulations or approved contractual protections.
6. How long we keep information
We keep order and tax records for the period required by law, generally up to six years after the relevant financial year. Marketing information is kept until you unsubscribe, withdraw consent or the account becomes inactive under our retention process. Support messages and consent evidence are kept only as long as reasonably needed for service, security and legal purposes.
7. Cookies and similar technology
Essential browser storage remembers whether you accepted or rejected marketing technology. It is necessary to respect your choice. Omnisend is a non-essential marketing service and is not loaded unless you actively accept it.
| Service | Purpose | When used |
|---|---|---|
| Every Clue Counts consent storage | Stores “accepted” or “rejected” in your browser so the website remembers your choice. | Essential |
| Omnisend | Page-view measurement, campaign attribution, audience tools and email marketing features. Omnisend may set its own cookies or similar identifiers. | Only after consent |
You may change your decision at any time using . Rejecting after previously accepting stops Omnisend on future page loads. You can also clear website data in your browser.
8. Your data-protection rights
Depending on the circumstances, you may have rights to access, correct, erase or restrict your information; object to certain processing; receive portable data; and withdraw consent. We may need to verify your identity before acting on a request.
9. Complaints
Please contact us first at info@everycluecounts.com so we can try to resolve your concern. You also have the right to complain to the UK Information Commissioner’s Office at ico.org.uk/make-a-complaint.
10. Changes to this policy
We may update this notice when our services, providers or legal obligations change. The current version and date will remain available on this page.
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